Koga B.V. being established
In 1974 there will be more time for leisure activities due to the arrival of a shortened working week. In order to respond to this trend, Koga is being introduced to the market as a new player. Andries Gaastra, former sales director at Batavus started with Koga B.V. when father Gerrit sold the Batavus company. He merged the first letters of his wife Marion Kowallik’s surname with those of his own to create the Koga brand name.
Gaastra’s goal was to market an exclusive line of lightweight bicycles. Andries Gaastra assembled the very first Koga in his home in Oranjewoud near Heerenveen. Gaastra soon decided to outsource activities to fulfill exclusivity wishes. When Koga becomes an importer of Shimano parts, a network is created with other Japanese bicycle manufacturers. This is also the case with Miyata, a company that has been producing bicycle frames for 80 years at that time. Until 2010, frames were produced by Miyata and the brand name has been suffixed Miyata.
100% Dutch quality designed by experts
Premium quality and service since 1974. Designed and handmade in the Netherlands. Due to the active connection with cycling, Koga is able to convert its knowledge, passion and dedication into superior products for every cycling enthusiast.
Our designers and engineers are experts in their field. They are passionate about cycling themselves and can translate consumer needs into advanced products and solutions. This results in electric bikes that are both comfortable and sporty, city bikes that allow you to cover long distances with ease, versatile racing and gravel bikes for sports enthusiasts and trekking bikes that are known all over the world.
Through our collaboration with professional cycling teams, we are able to perfect our bikes down to the last detail. Our bikes are exceptionally light and have a smooth finish, thanks to the seamless integration of components and parts, and take professional cyclists to the top of the world.
An example is the Koga Kinsei; the track bike that won Gold at the Olympic Games in Tokyo.
Handmade by one dedicated master mechanic
An essential part of our high-quality production process is the craftsmanship of our technicians. Each Koga bicycle is assembled by hand by one mechanic. We select and train our professionals based on their skills and eye for detail. The result is a bike that is tailored to the needs of cycling connoisseurs. Every Koga bicycle comes with a bicycle passport with the name and photo of the master mechanic who built your bicycle.
Every frame, component and part is designed to function as one seamless whole. This holistic approach results in high-quality bikes that are optimized down to the smallest detail. Our bikes not only have superior handling characteristics with optimal comfort and maximum control, but also look sleek and trendy. The best of both worlds.
Koga is a renowned Dutch bike manufacturer that has been in the business since 1974. Over the years, the company has built a reputation for producing high-quality bikes that are both reliable and durable. In this blog post, we’ll take a closer look at the history of Koga and how it has become one of the most respected bike brands in the world.
The Early Years of Koga
Koga was founded in 1974 by Andries Gaastra, who had a passion for cycling and a desire to create the perfect bike. He started out by importing Japanese bike parts and assembling them in his workshop in the Netherlands. His first creation was the Koga-Miyata Road Ace, which quickly gained popularity among cyclists due to its exceptional quality and performance.
Innovation and Growth
Throughout the 1980s and 1990s, Koga continued to innovate and grow. They introduced new technologies such as lightweight aluminum frames and advanced gearing systems, which helped to improve the performance of their bikes even further. By the early 2000s, Koga had become a household name in the cycling world, with a loyal following of customers who appreciated the brand’s commitment to quality and innovation.
Today’s Koga Bikes
Today, Koga continues to produce some of the best bikes on the market. Their range includes road bikes, touring bikes, electric bikes, and more. Each bike is designed and built with the same attention to detail and quality that has made Koga famous over the years. Whether you’re a professional cyclist or a casual rider, there’s a Koga bike that will meet your needs.